dollar general skeleton controversy

‘Terrible timing’: Dollar General store manager responds after criticism of skeleton display - — Photo by Burst on Pexels

Unveils Dollar General Politics vs Amazon Response

Unveils Dollar General Politics vs Amazon Response Within 24 hours, the skeleton display generated more than 92,000 tweets, showing that apologies can both boost and damage a brand, and in Dollar General’s case the timing and tone of the manager’s apology amplified public backlash rather than repairing